The Paris map is the first document requested by tourists. Practical, elegant and easy to open, it is given to clients in Palaces and 4 and 5-star hotels in Paris. Destined for a French and international clientele with a high level of purchasing power, this map of Paris is an efficient means for the brands that are present in the Printemps and players on the tourism scene to communicate to this target for a full year.
- Print run: 1,5 million copies/year
- Annual edition: May 2019 – March 2020
- Bilingual advertising: English and French
- Carefully selected 4 & 5 star luxury hotels
- Maps personalised with the logos of the hotels or hotel chains
- Format Notebook: 10 x 14,5 cm /Map of Paris + Subway/RER/tramway Map