Where® Paris – English

The most read monthly magazine by affluent tourists in Paris, available in 400 top hotels

Where Paris

Where Paris produces 3 high-end foreign language titles. They offer original content created by the Paris editors and translated by native speakers into English, simplified Chinese and Russian.

Published and distributed in Paris since 1992, the magazine Where Paris is part of the global Where® network present in over 100 destinations around the world. It is the publication of reference for hotels and players on the tourism scene by bringing each month practical and cultural information and up-to-date Parisian news to its readers. Reflecting the dynamic lifestyles of affluent travellers, Where Paris is a unique platform for targeting this valuable but hard-to-reach audience. It is available free of charge in hotels and places frequented by tourists.

Launching: 1992
Target : Customers of luxury hotels in Paris who speak English (American, British, Indian, Japanese, Brazilian, Russian, Korean, Mexican, Chinese…) / CSP+, CSP++
Monthly circulation: 51,000 copies/month
Language: 100% in English
Format: A4 (perfect bound)
Pagination: 84 to 140 pages

 EDITORIAL FEATURES:

  • Chic trends, jewelery, beauty, fashion shoot
  • 6 luxury maps shopping (the finest shops by neighborhood)
  • Culture, art & attractions, tourism & leisure features
  • Pratical information about Paris, Paris by Night

DISTRIBUTION:
(1st of each month)

  • Almost 400 luxury Hotels and Palaces in Paris and the greater Paris region
  • Present in 60% of the hotel rooms and 100% Concierge Service
  • The official local and regional tourism offices and convention bureau of Paris, media agencies, International embassies, private jet, private limousine companies, hair/beauty salons…

copies/month

copies/year

readers/year

MATERIAL DEADLINE DATES 2019

JANUARY: NOVEMBER 23, 2018
FEBRUARY: DECEMBER 18, 2018
MARCH: JANUARY 25, 2019

APRIL: FEBRUARY 27, 2019
MAY: MARCH 25, 2019
JUNE: APRIL 22, 2019

JULY: MAY 28, 2019
AUGUST: JUNE 26, 2019
SEPTEMBER: JULY 18, 2019

OCTOBER: AUGUST 28, 2019
NOVEMBER: SEPTEMBER 27, 2019
DECEMBER: OCTOBER 28, 2019

 HOTEL DISTRIBUTION LIST BY AREA 400 luxury Hotels and Palaces in Paris and the greater Paris region

Where Paris is the media partner of the Clefs d’Or (Golden Keys) Association of France

The hotel concierges founded the Clefs d’Or Association in Paris in 1929 and now the association is present in over 42 countries, that groups 430 concierges from 150 of the most prestigious hotels in France. In direct contact with clients of luxury hotels, the Clefs d’Or concierges do the best to make sure that their clients’ sojourn is as perfect as possible, assuring an excellent personalised service.

“Where Paris always listens to tourism professionals. What’s more I had the pleasure of collaborating on the new version of the monthly Where Paris, which fulfils to an even greater extent the refined expectations of our guests. Where®, with its various publications, remains the reference on the market and for hotels.”

Benoît BARRAULT
Head concierge, Hotel Buddha-Bar Paris

“Where Paris is a well-informed, up to date and easy to consult magazine. It’s a “must” for international travelers to Paris.”

Adrian MOORE
Head Concierge Assistant, Hotel Mandarin Oriental

“Where Paris magazine is the essential of what our guests are looking for in our beautiful city of light. This is also a great support for our Concierge team in order to keep up to date new events and hot spots.”

Sonia PAPET
Head Concierge, Hotel Le Bristol Paris

“A good concierge is an informed concierge, and Where Paris allows us to satisfy our insatiable curiosity, and allows us to offer a service that is precise and which renders the stay of our clients unforgettable.”

Philippe CHERENCE
Concierge, Hotel Paris Marriott Rive Gauche

Each month the page MY PARIS is written by a Clefs d’Or concierge of a leading Parisian hotel

Some examples of original operations created to bring success to our customers

Advertorial in several publications for Piaget

This marked the opening of the new boutique on the rue de la Paix with articles published in our various magazines to draw shoppers into the boutique.

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150 years of the Printemps department stores

2 inverted covers, a 12-page feature on the anniversary and the luxury collections created for the event.

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Photo shoot organised for La Vallée Village

A photo shoot in the heart of the Village of the luxury shopping outlet with the goal of increasing traffic to the shopping venue.

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We can produce anything from targeted supplements and advertorials to unique publications, inserts, bands, customised maps and much, much more.

LET US KNOW WHAT YOU’RE THINKING AND WE’LL ADD SUBSTANCE TO YOUR IDEAS!

Our partners in Paris

DO YOU KNOW THAT?
During their stay in Paris:
  • 68% of Americans stay in a hotel or a hotel residence 
  • 79% of the British stay in a hotel or a hotel residence 
  • 63% of Canadians stay in a hotel or a hotel residence 
  • 66% of Australians stay in a hotel or a hotel residence 

Figures: The regional Tourism Office of Greater Paris, 2017

Where® appeared in Detroit in the United States in 1936, and today it is present in over 100 destinations around the world with editorial content adapted to each city

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